Your website is a living, breathing representation of your business. It is not “set it and forget it”. In addition to adding new and relevant content, there are so many things you should regularly check or adjust to keep your website fresh and engaging for new clients and customers. Below is a starting list of features you should review regularly. If you cant invest the time in to managing, updating and monitoring your website, you should consider hiring someone to do this for you. Yes You Can Marketing offers, professional services in an ala carte format so you only pay for what you need. A great solution for budget wise business owners.
- Make sure all hyperlinks work
- Make sure all images accurately reflect your product, service or location
- Make sure the design is simple and easy to navigate
- Test your contact forms and make sure they are working
- Make sure pricing is up-to-date
- Check your website on mobile
- Make sure downloadable forms are the current version
- Make sure employee rosters are accurate
- Make sure all contact information is current
- Remove products or services you no longer offer
- Check your SSL and update website software as needed